What goes at the back of your book?

Back matter depends on genre and whether the book is standalone or in a series. Pick the type to get the ordered plan with CTA placement.

Fiction in series needs a next-book preview as the primary CTA; standalone fiction needs a newsletter CTA and no preview. Nonfiction needs bibliography, index, and a deeper-work CTA. Picture books need almost no back matter.

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Worked examples

Real results from the calculator above, shown in full so you can check the method against your own numbers.

Fiction first in series

Preview of next book as primary CTA.

Fiction — First in Series — 6 items to include

Primary CTA is next-book preview. Newsletter is secondary, on the same spread.

Book type
Fiction — First in Series
To include
6
of 8
To omit
2
Primary CTA
Next book preview
Preview / Excerpt — Next Book
  • AcknowledgmentsInclude — One spread in the back.
  • About the AuthorInclude — With series line: Book One of ...
  • Also by This AuthorInclude — List series order with small covers.
  • Preview / Excerpt — Next BookInclude — First chapter of Book Two, 8 to 12 pages. This is the CTA. CTA: Next book preview.
  • Bonus ContentOmit — Omit; the preview is the bonus.
  • Book Club GuideOmit — Omit for first-in-series; save for standalone or last.
  • Call to Action — Next Book + NewsletterInclude — Dual CTA: Keep reading + join the list. Next book is primary. CTA: Next book + newsletter.
  • Call to Action — ReviewsInclude — Secondary CTA after the preview. CTA: Ask for review.

What to do next

  • Place each included item on its own page, starting on a right-hand (odd) page. Keep the order exactly as listed.
  • Put the primary CTA (Next book preview) immediately after the story ends, before acknowledgments. That placement gets the highest read-through.
  • Keep the CTA to one spread. A CTA that is a paragraph will be skipped; a CTA that is a page with a clear next step will be taken.
  • Omitted items should not appear as blank pages. Delete the file for that item from the back matter.

Omit for Fiction — First in Series

  • Bonus ContentOmit; the preview is the bonus.Omit
  • Book Club GuideOmit for first-in-series; save for standalone or last.Omit
How back matter differs (for comparison)
Book typeIncludeOmitPrimary CTA
Fiction — Standalone62Newsletter signup
→ Fiction — First in Series62Next book preview
Fiction — Middle of Series62Next book preview
Fiction — Last in Series71Newsletter + Box set
General Nonfiction — Standalone80Newsletter / course
Business / Self-Help — Standalone80Workshop + newsletter
Memoir — Standalone60Newsletter
Children Picture Book — Standalone12None
Cookbook — Standalone51Classes + newsletter

Fiction standalone

Newsletter CTA, no preview.

Fiction — Standalone — 6 items to include

Primary CTA is newsletter. No next-book preview for standalone.

Book type
Fiction — Standalone
To include
6
of 8
To omit
2
Primary CTA
Newsletter signup
Call to Action — Newsletter
  • AcknowledgmentsInclude — Thank-yous; keep to one spread in the back.
  • About the AuthorInclude — Brief bio with photo; keep to half page.
  • Also by This AuthorInclude — List 3 to 6 titles with small covers.
  • Preview / ExcerptOmit — Omit for standalone; no next book to sell.
  • Bonus ContentOmit — Optional deleted scene or essay; omit unless it adds value.
  • Book Club GuideInclude — 5 to 8 questions if the book suits clubs; otherwise omit.
  • Call to Action — NewsletterInclude — Primary CTA for standalone fiction: newsletter, not next book. CTA: Newsletter signup.
  • Call to Action — ReviewsInclude — Ask for a review on the retailer; keep to two lines. CTA: Ask for review.

What to do next

  • Place each included item on its own page, starting on a right-hand (odd) page. Keep the order exactly as listed.
  • Put the primary CTA (Newsletter signup) immediately after the story ends, before acknowledgments. That placement gets the highest read-through.
  • Keep the CTA to one spread. A CTA that is a paragraph will be skipped; a CTA that is a page with a clear next step will be taken.
  • Omitted items should not appear as blank pages. Delete the file for that item from the back matter.

Omit for Fiction — Standalone

  • Preview / ExcerptOmit for standalone; no next book to sell.Omit
  • Bonus ContentOptional deleted scene or essay; omit unless it adds value.Omit
How back matter differs (for comparison)
Book typeIncludeOmitPrimary CTA
→ Fiction — Standalone62Newsletter signup
Fiction — First in Series62Next book preview
Fiction — Middle of Series62Next book preview
Fiction — Last in Series71Newsletter + Box set
General Nonfiction — Standalone80Newsletter / course
Business / Self-Help — Standalone80Workshop + newsletter
Memoir — Standalone60Newsletter
Children Picture Book — Standalone12None
Cookbook — Standalone51Classes + newsletter

Nonfiction standalone

Bibliography, index, and deeper-work CTA.

General Nonfiction — Standalone — 8 items to include

Primary CTA is deeper work: newsletter, course, or community. No next-book preview.

Book type
General Nonfiction — Standalone
To include
8
of 8
To omit
0
Primary CTA
Newsletter / course
Call to Action — Newsletter / Course
  • AcknowledgmentsInclude — Front or back; keep one location.
  • About the AuthorInclude — Authority bio.
  • Appendix / ResourcesInclude — Data, tools, or further reading.
  • Bibliography / ReferencesInclude — Required for nonfiction with sources.
  • IndexInclude — Professional index; omit only for very short books.
  • Also by This AuthorInclude — Other titles.
  • Call to Action — Newsletter / CourseInclude — Primary CTA: deeper work, course, or community. CTA: Newsletter / course.
  • Call to Action — ReviewsInclude — Secondary. CTA: Ask for review.

What to do next

  • Place each included item on its own page, starting on a right-hand (odd) page. Keep the order exactly as listed.
  • Put the primary CTA (Newsletter / course) immediately after the story ends, before acknowledgments. That placement gets the highest read-through.
  • Keep the CTA to one spread. A CTA that is a paragraph will be skipped; a CTA that is a page with a clear next step will be taken.
  • Omitted items should not appear as blank pages. Delete the file for that item from the back matter.
How back matter differs (for comparison)
Book typeIncludeOmitPrimary CTA
Fiction — Standalone62Newsletter signup
Fiction — First in Series62Next book preview
Fiction — Middle of Series62Next book preview
Fiction — Last in Series71Newsletter + Box set
→ General Nonfiction — Standalone80Newsletter / course
Business / Self-Help — Standalone80Workshop + newsletter
Memoir — Standalone60Newsletter
Children Picture Book — Standalone12None
Cookbook — Standalone51Classes + newsletter

How back matter order is decided

Back matter is what remains after the story ends and before the book closes. It is not an afterthought. It is the place where the author thanks, explains, lists, and asks, and where the publisher keeps the file checkable. The order matters because a file that puts the index before the bibliography or the acknowledgments after the author bio will be flagged in preflight, even though the text is correct.

The tool decides the order from two inputs: the book type and the series position. Fiction, general nonfiction, memoir, business, children picture book, and cookbook each have a different subset of the sequence. Standalone, first in series, middle, and last also change the subset, because the call to action that sells the next book belongs in different places depending on whether there is a next book. Fiction first in series needs a preview of the next book as the primary call to action; fiction standalone needs a newsletter signup and no preview; fiction last needs a bonus and a box-set call to action. Nonfiction standalone needs bibliography, index, and a deeper-work call to action. Children picture books need almost nothing. The tool does not invent the order; it filters the canonical order by what the type and position require.

The result is deterministic. The same genre and position always return the same ordered checklist, with each item marked include or omit and a note on why, plus the primary call to action and where it lives. The order never changes; only the marks do. That determinism is what makes the file checkable: a typesetter who runs the tool for fiction first and a typesetter who runs it for nonfiction standalone will not get the same list, and neither will be surprised.

Why the CTA placement is the business decision

The back matter is where the book asks for the next action, and the placement of that ask is the business decision.

The first spread after the story ends gets the highest read-through. Readers who finished the last chapter turn the page once and see what is next. If the next spread is acknowledgments, they see thank-yous. If the next spread is about the author, they see a bio. If the next spread is a preview of the next book, they start reading the next book. The conversion rate from a preview spread to a sale of the next book is an order of magnitude higher than from a newsletter page alone, because the reader does not have to decide to buy; she has already started reading.

That is why the primary call to action lives immediately after the story, before acknowledgments. For fiction first and middle, the primary is the preview. The newsletter and the review ask are secondary and should follow the preview, not precede it. For fiction standalone, the primary is newsletter, because there is no next book to preview, and the secondary is review. For fiction last, the primary is newsletter plus box set, because the series is complete and the next step is to own the set or to stay for the next series. For nonfiction and business, the primary is deeper work — newsletter, course, or workshop — because the reader finished for the promise and the next step is the implementation.

The tool makes that placement explicit. Each configuration's note names the primary call to action. Fiction first says preview; fiction standalone says newsletter; nonfiction says deeper work. The checklist marks each call to action with its tag so you can see where it sits in the order. Do not move the call to action to the end because the acknowledgments feel more important. The call to action is more important to the reader who finished, and the acknowledgments will be read by the readers who care without needing to be first.

The length of the call to action matters as much as its placement. A call to action that is a paragraph will be skipped; a call to action that is a page with a clear headline, one line of benefit, and the action will be taken. Keep the primary to one spread. The secondary can be two lines after the primary. The back matter that is a wall of asks will be skipped entirely.

What each item is and where it sits

Acknowledgments is the thank-you, and its placement — front or back — is the first decision the tool makes for you. For fiction and memoir the tool puts it in the back so the story starts sooner, and the note says so. For nonfiction and business the tool notes front is common, but the back-matter plan still lists it as include in the back, because the plan you asked for is the back. If you keep acknowledgments in the front, delete it from the back. The tool marks the canonical includes; the final decision is whether the item would be useful at this length.

Acknowledgments is the thank-you, on a right-hand page after the story. For fiction and memoir, place it in the back so the story starts sooner; the tool marks it as include in the back for those types. For nonfiction and business, acknowledgments are often in the front, but the back-matter tool marks them as include in the back as well, because the book type you selected here is the back plan. If you keep acknowledgments in the front, delete it from the back. Pick one location, not both.

About the Author is the brief bio with a photo if used, on a right-hand page after acknowledgments. It is included for every type except the minimal picture-book case where the bio may live on the flap. Keep it to half a page and keep the photo small. The bio should match the author name on the title page and cover exactly.

Also by This Author is the list of other titles, often with small covers, on a right-hand page after the bio. It is included for every type except the minimal picture-book case. List three to six titles in publication order or series order, with small covers if the design allows. Do not list titles that are not yet published as if they were.

Preview or excerpt is the first chapter of the next book, 8 to 12 pages, on right-hand pages after Also by. It is the primary call to action for fiction first and middle in series. It is omitted for standalone and for last, where there is no next book to sell. The preview should be the actual next book's Chapter 1, not a teaser written for the back matter, and it should start on a right-hand page.

Bonus content is an extra for the reader who finished, on right-hand pages after the preview or after Also by. It is a deleted scene, an alternate ending, an essay, or a map. It is included for fiction last as a reward for completists and for some standalone fiction where the bonus adds value. It is omitted for first and middle, where the preview is the bonus.

Book club guide is the list of discussion questions, on right-hand pages after the bonus or after Also by. It is included for fiction standalone and for fiction last, where clubs are the audience, and for memoir. It is omitted for first and middle in series, where the next-book preview is the focus.

Call to action blocks are the ask, on the first spread after the story. Every book has at least one call to action. For fiction standalone, the primary is newsletter signup and the secondary is ask for review. For fiction first and middle, the primary is next-book preview and the secondary is newsletter plus review, with the preview as the page itself. For fiction last, the primary is newsletter plus box set. For nonfiction and business, the primary is deeper work — newsletter, course, or workshop — and the secondary is review. For children picture books, no call to action block is expected; the book ends with the story and the bio.

Appendix, bibliography, references, and index are the nonfiction apparatus, each starting on a right-hand page after the introductions and before Also by. Appendix holds data, tools, or further reading that would have interrupted the chapters. Bibliography lists sources. Index is the professional index, alphabetical, with page numbers. For fiction and memoir, omit appendix, bibliography, and index unless the book is heavily sourced. For nonfiction and business, include them.

Worked examples with the checklist shown

Note: the following examples are hypothetical and illustrative rather than a sourced case study.

Fiction first in series is the preview-driven case. Genre fiction, position first. The tool returns acknowledgments include, about the author include, also by include, preview include with the note first chapter of Book Two, 8 to 12 pages, this is the call to action, bonus omit, book club guide omit, call to action next book plus newsletter include, and call to action reviews include. The metrics show book type fiction first in series, to include six of eight, to omit two, and primary call to action next book preview. The checklist shows each item in order with include or omit and the call to action tag. The breakdown lists the two omitted items with their omit notes. The table at the bottom compares all types, showing fiction first at six include and two omit with primary call to action next book preview, versus fiction standalone at six include with primary newsletter signup.

Fiction standalone is the newsletter-driven case. Genre fiction, position standalone. The tool returns acknowledgments include, about the author include, also by include, preview omit, bonus omit, book club guide include, call to action newsletter signup include, and call to action reviews include. The metrics show to include six, to omit two, and primary call to action newsletter signup. The checklist marks preview as omit with the note omit for standalone; no next book to sell. The breakdown lists preview and bonus as omitted. The primary call to action is newsletter, not next book, and it lives on the first spread after the story, before acknowledgments.

General nonfiction standalone is the apparatus-heavy case. Genre nonfiction, position standalone. The tool returns acknowledgments include, about the author include, appendix or resources include, bibliography include, index include, also by include, call to action newsletter or course include, and call to action reviews include. The metrics show to include eight, to omit zero, and primary call to action newsletter or course. The checklist marks every item as include, with notes on what each holds: appendix for data, bibliography for sources, index for reference. The breakdown is empty because nothing is omitted. The primary call to action is deeper work, not next book, and it sits immediately after the story, before acknowledgments, so it is the first thing a reader who finished sees.

Children picture book standalone is the minimal case. Genre children, position standalone. The tool returns about the author or illustrator include, also by omit, call to action omit. The metrics show to include one of three, to omit two, and primary call to action none. The checklist is short, which is the point: picture books should end with the story and a brief bio, not a call-to-action spread. The breakdown lists also by and call to action as omitted with notes that they are not expected for picture books.

Edge cases: no acknowledgments, no preview, and the series that changed

No acknowledgments is always acceptable. Acknowledgments is marked as include for many types, but it is optional in the sense that a book with no one to thank can omit it and not leave a blank page. If you omit it, delete the file from the back matter. Do not leave a blank acknowledgments page with the heading and no text.

No preview for a first-in-series is a missed opportunity, not a valid minimalism. The preview is the call to action that sells the series. A first-in-series without a preview relies on the call to action page alone, which is less effective than letting the reader start the next book. If the next book is not yet written, use a newsletter call to action with a sample chapter when available, but do not leave the preview blank.

A series that changed genre or sub-genre per book tests the back matter as well as the cover. The back matter order should stay consistent even when the story's sub-genre shifts. A thriller series that has a romance subplot in Book Three should keep the same back matter order — acknowledgments, about, also by, preview, call to action — with the preview still the primary call to action, even though the preview's tone may be more romantic for that volume.

A very short book, under 100 pages, tests the apparatus. A short nonfiction book may not need an index, even though the tool marks index as include for nonfiction. If the book is reference-light and the index would be a single page with a few entries, omit it. The tool marks the canonical includes; the final decision is whether the item would be useful at this length.

A book that is a second edition tests the front and back interaction. A second edition often adds a preface to the second edition in the front and an appendix of changes in the back. The back matter order remains acknowledgments, about, also by, preview or bonus, and call to action, with the new appendix inserted before also by. Do not place the new appendix after the call to action, where it will be skipped.

How to use the tool in under two minutes

Pick the book type that matches the interior you will actually publish, and the series position that matches this volume, not the series as a whole. Fiction, general nonfiction, memoir, business, children picture book, or cookbook, and standalone, first, middle, or last.

Read the ordered checklist. Each item is marked include or omit with a note on why and where the call to action lives. The order is the order the items will appear in the file. Do not reorder.

Place the primary call to action first, immediately after the story, before acknowledgments. That spread gets the highest read-through. A primary call to action that is a page with a clear next step will be taken; a primary call to action that is a paragraph will be skipped. Keep the call to action to one spread with a headline, one line of benefit, and the action.

Delete the file for each omitted item from the back matter. Do not leave a blank page where that item would have been. The omitted item should not appear in the pagination at all. The pagination should flow from the last included item to the next included item as if the omitted item never existed.

Check the pagination. Each included item starts on a new right-hand page. Verify in thumbnails before export. The story should end on a right-hand page, the primary call to action should be the next right-hand page, and acknowledgments should follow. If the story ends on a left-hand page, insert a blank right-hand page so the call to action starts on the right.

Verify in the previewer. Upload the interior PDF and check the thumbnails. Back matter should be a sequence of single-page spreads, each starting on the correct side, with no blank pages where omitted items were and no two items sharing a page.

Common mistakes and how to avoid them

Leaving blank pages for omitted items is the most common. An omitted preview should not be a blank page with the words Preview. It should be absent. The pagination should flow from the previous included item to the next included item as if the omitted item never existed. Delete the file, do not blank it.

Putting the call to action after acknowledgments is the second. The call to action belongs immediately after the story, before acknowledgments, because that spread gets the highest read-through. Acknowledgments are important but are not the next step. Put the ask first.

Putting acknowledgments in both front and back is the third. The acknowledgments should be in one location, not both. For fiction and memoir, the back is usually correct so the story starts sooner. For nonfiction and business, the front is often correct so contributors are seen. Pick one.

Forgetting the also-by page is the fourth. Also by This Author with 3 to 6 titles and small covers helps discoverability and is expected in the back. Place it after About the Author. Do not list titles that are not yet published as if they were.

Making the call to action a paragraph is the fifth. A call to action that is a paragraph will be skipped; a call to action that is a page with a clear next step will be taken. Keep the primary call to action to one spread with a headline, one line of benefit, and the action. The secondary call to action — review — can be two lines after the primary.

Adding a table of contents to the back matter is the sixth. The table of contents belongs in the front, not the back. The back table, if needed, is the index, not a second table of contents.

Forgetting to move the call to action for series position is the seventh. A standalone with a next-book preview or a last-in-series with a next-book preview confuses the reader who has finished. The call to action must match the position: standalone newsletter, first and middle next book, last box set and newsletter.

Final checks before you lock the file

Run the generator once with the book type and position you plan to ship and once with a second position that is one step away — for example, fiction first and fiction middle, or fiction standalone and fiction last. The include counts should differ — fiction first six, fiction last six but with bonus and book club guide instead of preview — which is why the position matters. If the same file would pass for both positions, the file is likely too generic and should be tightened to the type you actually are.

Open the exported interior PDF at 10% thumbnails and see whether each back matter item starts on the correct side. Acknowledgments should be a single right-hand page with a blank left, about the author right, also by right, preview right. Each should be its own spread, not two items on one page. The call to action should be the next right-hand page after the story. If it is on the left, insert a blank.

Compare the back matter list to the front matter list. The front matter order and the back matter order should not overlap. Acknowledgments should appear in one, not both. The table of contents should list the front matter that follows it and the back matter that follows the story, but not duplicate.

Upload and verify live. In the interior previewer, check the page thumbnails for correct pagination. In the print-proof PDF, check that the back matter order matches the breakdown the tool gave. If it does, lock the order and record it alongside the interior file name. When the next book in the series is formatted, reuse the same order for the same type and position rather than relying on memory that the last book had a preview. The order is the variable that compounds; the content is the variable that varies.

How to use this

  1. Pick the book type and series position

    Fiction, nonfiction, memoir, business, children, or cookbook, and standalone, first, middle, or last.

  2. Review the ordered checklist

    Each item is marked include or omit with a note on why and where the CTA lives.

  3. Place the primary CTA first

    Immediately after the story, before acknowledgments. That spread gets the highest read-through.

  4. Delete omitted files

    Remove the file for each omitted item from the back matter; do not leave blank pages.

  5. Check pagination

    Each included item starts on a new right-hand page. Verify in thumbnails before export.

Questions authors ask

Where does the CTA go in the back matter?
Immediately after the story ends, before acknowledgments. The first spread after the last chapter is the highest read-through placement. Put the primary CTA there — next book preview for series, newsletter or deeper work for standalone.
Should I include a preview of the next book?
Yes if the book is first or middle in a series. Include the first chapter of the next book, 8 to 12 pages, as the CTA. For standalone or last in series, omit the preview and use a newsletter or box-set CTA.
Where do acknowledgments go?
For fiction and memoir, place acknowledgments in the back so the story starts sooner. For nonfiction and business, acknowledgments are often in the front. Pick one location, not both.
Do I need a bibliography and index?
For nonfiction with sources, yes to bibliography. Include an index if the book is reference-heavy or over 250 pages. For fiction, omit both. For memoir, omit unless the book is heavily sourced.
What about also-by pages?
Include an Also by This Author page with 3 to 6 titles and small covers. It helps discoverability and is expected in the back. Place it after About the Author.
How long should the CTA be?
A CTA that is a page with a clear next step will be taken; a CTA that is a paragraph will be skipped. Keep the primary CTA to one spread with a headline, one line of benefit, and the action.

Book Formatting

Interior layout, front and back matter, and a file KDP accepts first time.

Format it for print and Kindle

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